The “Known Knowns”, “Known Unknowns”, and “Unknown Unknowns” of MarketingAccountability, Awareness, Business, Buyer's Journey, C-Suite Topics, Client Expectations, Communication, Perfect Customers, Relationship Marketing, Social Networking, Systems, Targeted Messaging, Thought Leadership, WebsitesApril 30, 2024
Unicorns are REAL… Business Leads are NOTAdvertising, Awareness, Blogging, Buyer's Journey, C-Suite Topics, Cold-Calling, Communication, Content Marketing, Return On Investment, Sales, Social Networking, Strategy, Systems, Thought Leadership, WebsitesApril 22, 2024
BACON – Chapter 10: The Connection Conundrum!Accountability, Buyer's Journey, C-Suite Topics, Cold-Calling, Communication, Content Marketing, Customer Relationship Manager, Data Mining, Engagement, LinkedIn, Networking, Relationship Marketing, Sales, Social Networking, Strategy, Systems, Thought LeadershipMarch 18, 2024
BACON – Chapter 7: Getting to Know YouAwareness, Buyer's Journey, C-Suite Topics, Communication, Content Marketing, Design, EMail Marketing, Facebook, Instagram, LinkedIn, Relationship Marketing, Social Media, Strategy, Targeted MessagingFebruary 27, 2024
BACON – Chapter 6: Know – Like – TrustBranding, Business Systems, Buyer's Journey, Client Expectations, Content Marketing, Customer Relationship Manager, Generating Sales, Human-To-Human, Sales, Search Engine Marketing, Search Engine Optimization, Story, Targeted Messaging, Thought LeadershipFebruary 20, 2024
Moral Marketing… (and why it’s tough)Accountability, Artificial Intelligence, Buyer's Journey, C-Suite Topics, Community, EMail Marketing, Relationship Marketing, Reputation, Sales, Social Networking, Story, Strategy, Value PropositionDecember 19, 2023
Look Back… Move ForwardArtificial Intelligence, Blogging, Buyer's Journey, C-Suite Topics, Client Expectations, Consistency, Content Marketing, Generating Sales, Managing Change, Questions, Relationship Marketing, Strategy, Targeted MessagingDecember 12, 2023
Looking Into the Future… By LISTENING the PastBuyer's Journey, C-Suite Topics, Content Marketing, Futurecasting, Generating Sales, Human-To-Human, Marketing Tips and Tools, Questions, Relationship Marketing, Social Media, Strategy, Technology, World News, Writing ContentOctober 10, 2023
Seconds… Chance InteractionsAccountability, Advertising, Business Systems, Buyer's Journey, Consistency, Content Marketing, Google AdWords, Google Analytics, Human-To-Human, Social Media, Strategy, Targeted Messaging, WebsitesSeptember 5, 2023
Could You Improve a Customer’s Journey with Artificial Intelligence Marketing?Artificial Intelligence, Business Systems, Business Tools, Buyer's Journey, C-Suite Topics, Customer Relationship Manager, Data Mining, Human-To-Human, LinkedIn, Networking, Relationship Marketing, Sales, Staff Issues, Strategy, SystemsAugust 29, 2023