News, articles, tips & tricks

Even AI Says… The Best Marketing Starts with Talking to People

Call me ‘Captain Obvious,’ but I have always been a people person, which is why I believe marketing begins and ends with people. Yet, unless you are living under a rock, you’re being inundated with ‘experts’ and ads for AI tools that are encouraging you to allow AI agents to handle everything from writing, producing,…

Learn more
AI May Kill Us… But Has It Already Killed Marketing?

I was recently in Charlotte to watch my team take on the Carolina Panthers. My friend flew down with his son, and I picked up my son on the way. We were heading out to dinner, and my son wanted to eat a burger at a bar, but David (my friend) wanted to make this…

Learn more
Content Curation vs Content Distillation

I have always been a lifelong learner. I do most of my research through audiobooks and podcasts, but I also use Perplexity AI. They have a curated news feature that keeps me up to date daily on trends in tech and AI. I have also shared that I listen to The Verge, Pivot, and other…

Learn more
AI vs Human Text – AI Detection Does Work

I am a huge proponent of content marketing. I believe that there is still power in sharing your knowledge for free to build know, like, and trust, which become the foundation for people wanting to do business with you and your company. I am also an avid fan of using AI in the process. AI…

Learn more
Spill the Beans… Coffee, Tea, or Me?

Running a recording studio took a lot of work. Not only was I managing a staff of five, but I also had a wide range of clients, from corporate clients to independent musicians, with different tastes, needs, and budgets. One would think it was a mix of equipment and creativity that kept the engine running…

Learn more
Social Media… It’s a Numbers vs Algorithm Game

I’ve got a secret weapon on social media: Layla! I snap photos and even pay for them to be taken. This keeps my Facebook presence running strong. People just adore babies, puppies, and bacon. That’s a chapter from my book, It’s Not About You! With all the world’s turmoil, people are just looking for happiness.…

Learn more
AllA-B TestingAccountabilityAdvertisingAffiliate MarketingAnswer Engine OptimizationArtificial IntelligenceAttentionAudioAudiobooksAutomationAutoresponderAwarenessBloggingBooksBrandingBusinessBusiness SystemsBusiness ToolsBuyer's JourneyC-Suite TopicsCanvaCase StudiesChange ManagementClient ExpectationsCoachingCold-CallingCommunicationCommunityCompanyConferencesConsistencyConsumer vs B2b MarketingContent MarketingCopyrightCrowdsourcingCustomer JourneyCustomer Relationship ManagerCustomer ServiceData MiningDesignDesign & PhotographyDisruptionDrip Email SequencesEbooksEducationEMail MarketingEmotional IntelligenceEngagementEntrepreneurshipEventsFacebookFacebook GroupsFeedback LoopFinanceFollow-UpFuturecastingGeneral MarketingGenerating SalesGiving BackGolfGoogle+GoogleGoogle AdWordsGoogle AnalyticsGoogle Places/MapsGraphicsHashtagsHuman CapitalHuman-To-HumanIndustryInfluencer MarketingInfographicsInformation MarketingInnovationInstagramInterviewsInvesting In YourselfIPadiPhoneLanding PagesLifestyle & HobbyLinkedInLinkedIn AdvertisingManaging ChangeManaging Your BusinessMarketing Tips and ToolsMindsetMusicNavigationNeed HelpNetworkingNiche MarketingOpinionOrganic MarketingOwn ItPerfect CustomersPermission MarketingPinterestPodcastsPredictionsPresentationsProductivityProject ManagementPurposeQuestionsReciprocityReferralsRelationship MarketingRepairs and UpgradesReputationReturn On InvestmentReviewsSalesSales FunnelSatireScamSearch Engine MarketingSearch Engine OptimizationSegmentingSocial MediaSocial NetworkingSpamSpeakingSpreadsheetsStaff IssuesStoryStrategySuccessSystemsTargeted MessagingTechnologyTestimonialsText MessagingThankfulnessThought LeadershipTime ManagementTips & tricksTrustTwitterValue PropositionVideoVirtual AssistantsVoice SearchWeb DomainWeb HostingWebinarsWebsite MaintenanceWebsitesWorld NewsWriting Content