I have been working in marketing and advertising for a long time. When I started in the late 1970s and early 80s, TV was delivered by antennas, and radio and newspapers were still the primary news delivery mechanisms. It wasn't until 1996 that MSNBC and Fox News came onto the scene. Then, in late 2016,…
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I just upgraded our home stereo system. My original surround sound system included Klipsch Towers, a center speaker, and a passive surround sound rear speaker with a Yamaha tuner from the 90s. It was loud, proud, and probably contributed to cracks in our foundation, but it wasn't optimal for today's TV and movies. Instead, it was…
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This is the time of the year when we tend to reflect back and look forward. We reflect on the past year, what we enjoyed and what went wrong. And then we hope for the future. To get ready for the new year, everybody's going to be buying gym memberships to get in shape. I…
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Heart Of The Artist Over the weekend we sat down and watched a documentary about an artist. His name is J.R., and he takes photographs and makes them larger than life. He did a mural on the U.S.-Mexico border, he did a mural inside of a prison, and he did a mural in Brazil, in…
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Happy Holidays This is being written around the holidays, so Merry Christmas, Happy Hanukkah, Happy Kwanzaa or today is actually Festivus for the rest of us. Whatever you celebrate, I hope you have a wonderful holiday season. During this time we have an opportunity to create memories. A Moment In Time Back in the 1990's,…
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We all know that social media is a great content distribution tool. It's a great way to get your content into the hands of your audience. But the first question you've got to ask yourself is where is your audience hanging out? Chances are if they're consumers, they're hanging out on Facebook. If they're business…
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