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“I’m sorry, Brian. I’m afraid I can’t do that.”

2001: A Space Odyssey was a wild movie released in 1968. It was about space travel that could happen 33 years into the future. It had some prescient predictions about our future: Video calls Interactive voice systems Biometric security Flat-screen displays Two other things that it predicted that are now staples in our world: Space…

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Are You Exploring or Exploiting Your Marketing… Why You Need BOTH!

I was listening to a Podcast with Chris Hayes and Alison Gopnik (Why Is This Happening?) about human intelligence vs. artificial intelligence. She's a distinguished professor of psychology and affiliate professor of philosophy at UC Berkeley. She proposes that, “Every two-year-old in many respects is smarter than the smartest guy in Silicon Valley. Every two-year-old…

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The Task, The System, and The Outcome

The Problem Due to some health issues, I have stopped jogging. I used to run 1-2 miles every other day, but a case of sciatica and some other issues made me stop for a while. My health insurance policy now gives me free access to a health club, so I ventured out and visited the…

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The Email Is Mightier than the Browser

Change Is Painful but Necessary A great email system is one that focuses on deliverability (the system that makes sure your email can get through today's AI-powered firewalls and spam filters). I have worked on many email platforms, both for myself and for clients. Some have offered free, while others are so much more cost-effective…

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In a Data-Driven World…

Let me start with a pet peeve! I find the phrase “In a World…” like nails on a chalkboard. “In a world…” lines come from classic movie-trailer style voiceovers, popularized by Don LaFontaine, and they’ve become a meme format for over‑dramatic, often funny setups. In marketing and advertising, it is so overused… In a world…

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OH… Those Pesky Little Terms and Policies

I learned something in the hospital (why I was in the hospital is a story for another day). If you have ever been admitted overnight, you know that sleep is a challenge. Between the nurses, doctors, and others coming into your room every half hour, you have machines that beep and whine when they are…

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