Layla as a Calendar Model I saw an ad on Facebook from a company looking for the pet of the year, which invited you to submit a picture of your pet to be considered for their annual calendar. I said to myself, “I'll bite”, and I submitted a portrait-sized (tall) photo to see if they…
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There is a saying in marketing: “If you want to piss off half of your audience, post about politics, religion, or sex (men vs. women).” You can be assured that certain social media platforms actively promote content that creates division or anger to get the clicks, comments, and engagement that keep people engaged. I am…
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Back in 2016, I wrote my third book, “The Bacon System.” iPhones and social media were in their infancy. It was a quaint time when you could post to social media about yourself or your business, and the social systems and the algorithms were designed to get you as much engagement as possible. I was…
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I just read an article about how companies are laying people off and they feel betrayed. They attracted people with a fun family atmosphere, and then laid them off like the expenses that they always were. I luckily learned a lesson back in the 1980s when I worked at AT&T. During a performance review, I…
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There are many benefits to creating and maintaining a virtual workforce. There is also one big drawback. You have no one in your office to help you carry and assemble office furniture. We finally moved into our new home (use moved with a grain of salt.) We sold everything in Illinois, and we have been…
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“Life is what happens when you're busy making other plans.” – John Lennon Own It Believe me… moving a family home, and a business to a new state is a process that takes lots of time, planning, and patience. I could not even imagine doing it just a few short years ago. I was a…
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