News, articles, tips & tricks

Is AI Hurting Your Social Media Engagement?

Did you know that reading is on the decline? That’s bad news for me and this blog, since long-form text is my main way to communicate what I am learning about marketing and AI in 2026. Did you know that gambling is now more popular than reading, and only 16% of adults read for pleasure…

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Do You Measure Marketing ROI Based on the “O” or the “I”?

You may or may not have heard about the chip shortage. Memory chips are being scooped up and used by the AI boom to build data centers. This has created a shortage for consumer products that use memory. Apple just raised its prices because the shortage has created a price spike. It was not a…

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The Solution in Search of a Problem

I was listening to a Verge Podcast, “Version History: The Harmony Universal Remote.” Now, you may or may not remember them from the early 2000s. It was supposed to replace the tray of remotes on your coffee table for your home audio system. I had that problem, owning a receiver, TV, CD player, DVD player,…

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Social Media… It’s a Numbers vs Algorithm Game

I’ve got a secret weapon on social media: Layla! I snap photos and even pay for them to be taken. This keeps my Facebook presence running strong. People just adore babies, puppies, and bacon. That’s a chapter from my book, It’s Not About You! With all the world’s turmoil, people are just looking for happiness.…

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Marketing Much? What’s Working (So Far) in 2026

There is no more controversial topic in marketing than AI. It’s both a weapon of mass disruption and a weapon of mass distraction. It can be both a tool and a toy. In some ways, it can be a productivity boost or a productivity bust. It can improve your writing while taking you down a…

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Social Media Is a Team Sport

PREAMBLE: If you are not a pro football fan, there is a marketing point to all of this. Usually, the time between New Year’s and Super Bowl Sunday is filled with lots of sports that provide some warmth to the colder part of the year. You’ve got pro and college football playoffs, basketball, and hockey.…

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