News, articles, tips & tricks

How Media Changed the Mindset of Marketing?

One thing about golf is you get 3-4 hours to get better acquainted with someone you either know or have never met. The latter was the case this week. I belong to a golf league that is not a strict format, where people can come and go as they have time. I had the chance…

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The Email Is Mightier than the Browser

Change Is Painful but Necessary A great email system is one that focuses on deliverability (the system that makes sure your email can get through today's AI-powered firewalls and spam filters). I have worked on many email platforms, both for myself and for clients. Some have offered free, while others are so much more cost-effective…

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Marketing Much? What’s Working (So Far) in 2026

There is no more controversial topic in marketing than AI. It's both a weapon of mass disruption and a weapon of mass distraction. It can be both a tool and a toy. In some ways, it can be a productivity boost or a productivity bust. It can improve your writing while taking you down a…

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OH… Those Pesky Little Terms and Policies

I learned something in the hospital (why I was in the hospital is a story for another day). If you have ever been admitted overnight, you know that sleep is a challenge. Between the nurses, doctors, and others coming into your room every half hour, you have machines that beep and whine when they are…

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The Original Inbox

I am a music geek… and I loves me some Pink Floyd. David Gillmore is amazing, and their songs are well-produced and thought-provoking. One of my favorites is “Welcome to the Machine” which explores themes of disillusionment, alienation, and the dehumanizing effects of systems of power, particularly in the music industry. I also believe as…

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Reach Out… Reach Out and Touch Someone

Back in the 1980s, I worked for Ma Bell, better known as AT&T or Western Electric. It was the only game in town and a total monopoly. In 1984, it was broken up with AT&T owning the long-distance game and the Baby Bells owning local service. Those nine new companies lacked the resources to upgrade…

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