News, articles, tips & tricks

How Are Your Google Analytics Lately?

If you have been a fan of this blog, you know that I am an avid golfer. Part of the reason we moved to North Carolina is the weather. In Chicago, I was lucky to get 20 rounds a year. In NC, I can golf as many as 20 rounds a month, and we play…

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Are You Working Harder… To Achieve Diminishing Results?

I asked AI to motivate me with a saying to get better results: “Success doesn’t come from what you do occasionally, it comes from what you do consistently.” Keep pushing forward—small, steady improvements lead to big results. Then I asked AI to do the same about Hard Work: 1. “Work smarter, not harder.” 2. “Don’t…

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Step By Step… to Step It Up

We had some good news this week: our dog Layla has cleared her heartworm test, which means she can start to return to normal activities. Six months ago, after she had an anaphylaxis shock, a routine follow-up visit revealed that she had heartworm. Heartworm in dogs is a serious and potentially fatal disease caused by…

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Icing the Deal… By Disrupting the Way You Think About Change!

Recently, we had a little bit of disruption here at the Basilico domicile. It was a tragedy beyond the pale… The ice maker on our fridge stopped working. Broken & Fix It! When we bought our old house, it had all new appliances. It took ten to twenty years before we needed a repair person…

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That One Thing… The Price Of Eggs

Have you seen the price of eggs? I have not, but I hear it's high. It is a battle cry for those who go to the grocery store and see that their cart has less, yet they are paying more. I buy 1/2 carton of eggs every few weeks and rarely finish them all. My…

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Why?

I want to do something a little different today. I want to share with you my why.  If you can figure out your why, I believe you are halfway to success. Simon Sinek tells us to start with why. But I believe that why is not all-encompassing and as simple as finding one why on…

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