News, articles, tips & tricks

How Media Changed the Mindset of Marketing?

One thing about golf is you get 3-4 hours to get better acquainted with someone you either know or have never met. The latter was the case this week. I belong to a golf league that is not a strict format, where people can come and go as they have time. I had the chance…

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BACON – Chapter 9: Trust Me…

Trust is not an event. Trust is a process. Unlike KNOW and LIKE, TRUST cannot be found through an online activity. It has to be accomplished through human-to-human interaction. Trust has to be earned. Once earned, it’s not like a merit badge. It’s more like a battery that has to be recharged constantly. It is…

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Out With the NEW… In With the OLD!

Here are the top five New Year's sayings or cliches: Out with the Old, In with the New New Year, New You Another Chance for Us to Get It Right See You Next Year A Frest Start In reality, it is just another day in a sequence of days. The biggest difference is that it's…

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Your CPA Wants to Know Your CPA

Mistakes… They are only bad if you don't learn from them. Now, there are different levels of bad. You can put the wrong creamer in your coffee bad, or the Three Mile Island, nuke the east coast of the United States bad. But if you live to tell about it, you can always learn something…

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