News, articles, tips & tricks

Prices Are Going Up. Are You Raising Yours? Can You? Should You?

There is an undercurrent creating a bit of uncertainty in business. It's the cost of doing business. I call it the “Chaos-Commerce Economy.” I have a lot of subscription tools that I pay for every month. They range from Grammarly to Blubrry (podcasting storage), from Acuity (meeting scheduling) to Zoom, Fathom, and other meeting tools.…

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Step By Step… to Step It Up

We had some good news this week: our dog Layla has cleared her heartworm test, which means she can start to return to normal activities. Six months ago, after she had an anaphylaxis shock, a routine follow-up visit revealed that she had heartworm. Heartworm in dogs is a serious and potentially fatal disease caused by…

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Antisocial Social Media and LinkedIn Means Business

There is a saying in marketing: “If you want to piss off half of your audience, post about politics, religion, or sex (men vs. women).” You can be assured that certain social media platforms actively promote content that creates division or anger to get the clicks, comments, and engagement that keep people engaged. I am…

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Icing the Deal… By Disrupting the Way You Think About Change!

Recently, we had a little bit of disruption here at the Basilico domicile. It was a tragedy beyond the pale… The ice maker on our fridge stopped working. Broken & Fix It! When we bought our old house, it had all new appliances. It took ten to twenty years before we needed a repair person…

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Got Chaos? Adapt, Innovate, Communicate

Your business has changed in less than a week unless you live under a rock. This has nothing to do with politics, but economics. If you run a business that resells products from overseas, the cost of what you sell has gone up. If you run a SAS or service business, the cost of running…

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If It Ain't Broke, Fix It (Before You Have to Replace It)!

The Flat A few weeks ago, I had a bad car week. I had just had surgery and had to go to a follow-up visit the day after another doctor's appointment. I walked out into the garage to recycle some stuff and noticed I had a flat. Because of my surgery, I could not change…

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