People are so focused on what AI is doing to marketing that they often miss advances in communications technology. Live Translation lets your AirPods listen to someone speaking, sends the audio to your iPhone for on‑device AI translation, then plays the translated speech back in your chosen language. You can also talk in your own…
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No matter how you look at it, 2025 was not a normal business year. Heck, it was not a normal year in any way, shape, or form for our family. I personally faced some health challenges and spent way too much time with doctors, specialists, and hospital visits. I am happy to report that, for…
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There is a saying that goes, “There is no educational value… to the second kick from a mule.” Marketing your small to mid-sized business is hard, and it's getting harder. It was not too long ago that the only way to get your business noticed was to play in the Google sandbox. Google's business pages,…
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There is a saying that goes, “There is no educational value… to the second kick from a mule.” I have a nickname (actually multiple), but my geek one is ‘Captain Typo'. That is because I am a terrible typist, and my brain works so much faster than my fingers. I use Grammarly to help me…
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I have been in the marketing game a long time. When I wrote my first book, I was introduced to the world of marketing influencers. Although I was trying to become one, I never made it my main source of income; instead, I used it as a way to introduce myself to potential clients. That…
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I have been working in marketing and advertising for a long time. When I started in the late 1970s and early 80s, TV was delivered by antennas, and radio and newspapers were still the primary news delivery mechanisms. It wasn't until 1996 that MSNBC and Fox News came onto the scene. Then, in late 2016,…
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