News, articles, tips & tricks

What's Hard Is Easy, and Easy Is Hard

We are all living in interesting times. Life, technology, and the world are moving at lightning speed. I remember sitting in my living room in Bolingbrook, Illinois. I was sick, so I was home from work. A special report came on the TV. It was the beginning of the first Gulf War. CNN’s historic live…

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At The Crossroads: An Exercise In Cool

A while ago, I was at Home Depot to buy some under-cabinet lights. We wanted some that were motion-activated so they would light up in the morning when you went to get coffee, especially in the winter when it was still dark. The options that did not require electrical work (in other words, battery-operated) were…

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Antisocial Social Media and LinkedIn Means Business

There is a saying in marketing: “If you want to piss off half of your audience, post about politics, religion, or sex (men vs. women).” You can be assured that certain social media platforms actively promote content that creates division or anger to get the clicks, comments, and engagement that keep people engaged. I am…

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Attention vs Intention

So let me level set here. At the time of this writing, I have around 4500 friends and followers on Facebook, 4500 connections and 3500 followers on LinkedIn, and probably another 1000 people who are unique on Bluesky, Instagram, and Threads. I think it's safe to say that I am connected to over 10,000 individual…

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Social, Networking, and Social Networking

Back in 2016, I wrote my third book, “The Bacon System.” iPhones and social media were in their infancy. It was a quaint time when you could post to social media about yourself or your business, and the social systems and the algorithms were designed to get you as much engagement as possible. I was…

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There Is GOLD in Them Thar Bills

Arguably, three states in our country are famous for gold: Alaska, California, and New York. California had a gold rush in 1849. Although it was not a state yet, Alaska had a gold rush in 1896. New York is famous in more modern times because of Wall Street and the financial trading in Gold and…

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