This is the time of the year when we tend to reflect back and look forward. We reflect on the past year, what we enjoyed and what went wrong. And then we hope for the future. To get ready for the new year, everybody's going to be buying gym memberships to get in shape. I…
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I constantly try to tell people that every marketing piece that you do should end up having a goal, and that goal should be to have a human-to-human conversation. But the question is, what's the experience in between? What kind of experience is your user having to get to that point? What are the impressions…
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