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It's Time To Get To Work

Being a geek, I am a big Star Wars Fan. Star Wars movies are basically stories about the battles between good and evil. Just like religion may say, “May the Lord be with you”, Star Wars says, “May the Force be with you.” Star Wars even has its own national day, May 4th (as in…

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The 3 Things That Make Marketing Harder

You've Come A Long Way, Baby It's incredible how fast things change. Do you remember that slogan? “You've Come A Long Way, Baby.” That phrase was used in an advertising campaign for Virginia Slims, a brand of cigarettes marketed specifically to women. The slogan was introduced in 1968, and cigarette ads were banned in 1971.…

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Superman vs The Boogeyman

I was listening to an interview about energy. One of the little-known facts about AI is that it requires power… Lots of POWER! A single query in a generative AI model may use as much energy as turning on a lightbulb for one hour. Generating two images with AI could use as much energy as…

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FACT: Two Things Could Be True At Once

I truly believe the greatest philosopher of our times was a New York Yankee Baseball player named Yogi Berra “When you come to a fork in the road, take it.” – Yogi Berra OK… maybe he is not the greatest philosopher of our times, but he's not wrong (and he is funny). When you come…

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Keeping The Main Thing… The Main Thing!

How do you define success? Success is not measured like temperature with a static scale or counting system. It is an abstract system that is different for every person and business. With today's Attention Economy, you may think that likes and clicks are the most important metric. But I am here to tell you that…

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AI Machine Learning vs “I” Human Learning

AI (artificial intelligence) is everywhere. You can find it in writing programs, graphics programs, social and email distribution tools, and even golf clubs. Golf Clubs? As in the kind you swing? There is a golf driver (club) called AI Smoke. I think the only thing “AI” is the design. There is no computer or link…

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