News, articles, tips & tricks

Life Just Happens… While You're Running Your Business

I'm sure you've heard the saying, “Time flies when you're having fun.” It's really hard to believe I've been running my company for 20 years. I started B2B Interactive Marketing in 2001. As I look back, I have accumulated a lot of stuff, but a lot has changed over that time. Today, I want to…

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How Your Website Is Like Taking Your Brain To The Bank

I don't know what kind of business you're in, but in the middle of a pandemic, businesses have been deemed either essential or non-essential. Essential generally means something to do with keeping people's lives sustained. Essential businesses include transportation, medical, food, and banking. My wife works for a bank, but one of the things that…

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5 Common Mistakes People Make With Their Websites?

So, this year (2018) is winding down and the New Year (2019) is screaming at us, saying, “Get ready, get ready!” Hopefully, you have some time to kinda chillax over the holidays. Well, in this post, I want to try to get you to think about some of the things you can do to get…

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Can Guilt Be Useful To Get People To Buy Something?

Years ago, I bought a magazine called the National Lampoon, which I'm not 100% sure if it's still available now or not, but if it is, it's probably digital. One of the most famous covers from this magazine was a picture of a dog and a gun to its head and the title of the…

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