AI (artificial intelligence) is everywhere. You can find it in writing programs, graphics programs, social and email distribution tools, and even golf clubs. Golf Clubs? As in the kind you swing? There is a golf driver (club) called AI Smoke. I think the only thing “AI” is the design. There is no computer or link…
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It's been years since I have been a conference attendee. Normally, I am at a conference to speak or support the organization. At a conference, you meet and interact with so many interesting people, from so many places, with so many agendas, and so many different levels of experience, knowledge, and stature. The latest conference…
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What Gets Measured… Gets Done? There is a famous saying, “What gets measured gets managed”, or “What gets measured, gets done”. It's often attributed to Peter Drucker (but his organizations said it was not him initially). Other sources say it was coined by William Thomson, the Scottish physicist also known as Lord Kelvin. That dude…
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When I say “Whiff” what do you think of? Are you imagining a baseball, moving at 100 mph, dropping out of the strike zone as the batter takes a swing at strike three? Or are you thinking of waking up, and catching the smell of BACON wafting throughout your living space? Have you heard the…
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It's been a long journey to get ready to sell our house and buy another. I have been in the Chicagoland area for almost 50 years. Over that period I have moved at least a dozen times. But, you never really move far from your network. You know what grocery stores have what. You know…
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I don't know about you, but I think the hardest thing to do as a marketer is to market myself and my own business. When it comes to doing it for yourself, it's a little bit more of a challenge. It's kind of hard to see the forest from the trees. Kind of like the…
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