We Are Surrounded By Persuasion You may not think about it, but we are surrounded by messages and ads all day long. In today's digital age, the average person encounters between 6,000 and 10,000 ads daily. We are bombarded with billboards, snail mail, radio, and TV, not to mention all the social media content, spam…
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You can’t control change; it controls you. Chances are, you are in one of two camps: 1) Those who embrace technology or 2) Those who are overwhelmed with all the change. Now, you may still be a damn the torpedos, I am going to use my printed Franklin planner and Palm Pilot Blueberry thingy kind…
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It’s been 10 years since I wrote my first and still my favorite book. I was faced with the challenge of deciding if I wanted to write a new book or update the original. I finally decided that this book was still relevant and its concepts were solid, but some information had become outdated or…
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Here are the top five New Year's sayings or cliches: Out with the Old, In with the New New Year, New You Another Chance for Us to Get It Right See You Next Year A Frest Start In reality, it is just another day in a sequence of days. The biggest difference is that it's…
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It's that time of the year when business starts to wind down, and people are looking forward to the holidays. Not in the marketing business. This is the busiest part of the year, prepping our clients for new business in 2024. We're tweaking our brands and checking it twice, revamping websites, and optimizing systems with…
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I have had multiple people ask me about using AI in marketing. They had this perception that I would show them how it works so they could replace my services with this marketing Golden Ticket that has a psychological or hypnotical effect to magically convert the internet to an ATM. I would be happy to…
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