News, articles, tips & tricks

There Is GOLD in Them Thar Bills

Arguably, three states in our country are famous for gold: Alaska, California, and New York. California had a gold rush in 1849. Although it was not a state yet, Alaska had a gold rush in 1896. New York is famous in more modern times because of Wall Street and the financial trading in Gold and…

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Is Your Content More Like a Newspaper or a Magazine?

I just upgraded our home stereo system. My original surround sound system included Klipsch Towers, a center speaker, and a passive surround sound rear speaker with a Yamaha tuner from the 90s. It was loud, proud, and probably contributed to cracks in our foundation, but it wasn't optimal for today's TV and movies. Instead, it was…

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Is the Price… Higher or Lower?

Have you ever watched the TV show “The Price is Right?” It's a daytime game show in which people are selected to bid on an item. The winner gets up on stage to play a game to win bigger prizes. Then, those people compete to spin a wheel to get to the showcase showdown, where…

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The Mysteries of LinkedIn?

One of the world's great mysteries is the Bermuda Triangle. This area in the western North Atlantic Ocean, roughly bounded by Miami, Bermuda, and Puerto Rico, has long been the subject of mystery and speculation. Ships and planes tend to enter and then disappear from it. On average, it is claimed that four planes and…

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Getting Personal

AI has been part of our culture for a long time. Think about the movies that have predicted where we are now. 2001 A Space Odyssey: (1968) The film features HAL 9000, a sentient artificial intelligence computer that controls the systems of the Discovery One spacecraft. HAL is depicted as having advanced capabilities, including speech…

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What's Old Is New

A Little Perspective I have been in marketing for almost 50 years. In my day, we walked to school uphill in the snow, even in the summer. On the way, we delivered newspapers while listening to our portable radios and reading every billboard along the road. It's no joke that I have seen and experienced…

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