There are many benefits to creating and maintaining a virtual workforce. There is also one big drawback. You have no one in your office to help you carry and assemble office furniture. We finally moved into our new home (use moved with a grain of salt.) We sold everything in Illinois, and we have been…
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I have been told that people who have almost died have a new perspective on life. Once you almost lose your life, you stop taking life (especially getting up each day) for granted. Having been in the hospital twice in the last 3 years I would concur. One of those was a near-death experience (I…
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When I go to networking meetings, instead of posting my own name on the nametag, I write down “Ima Geek”. Geeks come in many flavors. Geek often branches out into specific social scenes: “movie geek,” “food geek,” “music geek,” “guitar geek,” “band geek,” “suburban lawn geek,” “computer geek,” “academic geek” … you get the picture.…
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This is the first installment in a four-part series on how marketing can power your sales engine. In this first post, we'll discuss how certain B2b businesses were able to thrive during tough times by avoiding quick-fix gimmicks. In the next post, we'll cover what exactly successful companies do to thrive during times of chaos.…
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Disrupting Disruption Today I want to talk about a great marketing system can overcome disruption in business. Now, I don't know about you, but I've seen a lot of disruption over the last handful of years. I was in a networking meeting this morning with a handful of people. And one person said, “I really…
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George Carlin famously said, “Electricity is really just organized lightning.” When it comes to business, we think of lightning strikes as a brilliant idea, but it's also a type of interface cable for computers. When lightning from the sky hits your business, you may need both. There's a myth out there that lightning never strikes…
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