News, articles, tips & tricks

Out with the New and In with the Old – WHY Should You C.A.R.E.?

Getting older has both benefits and detriments. Growing old means having another day to learn, live, love, and grow. If you choose to continue to learn every day, you acquire wisdom. That wisdom may or may not help you become more successful, but I find, to stay relevant in business, you have to continue to…

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Sales & Marketing… It’s a MATH Problem

MATH is HARD! When I was a kid, I did not have to walk to school uphill, both ways, in the snow! But it was before you could buy calculators and computers in the dollar store. Math was always done on paper and memorized (like multiplication tables). Memorized meant repetition and relevance. I am trying…

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Your CPA Wants to Know Your CPA

Mistakes… They are only bad if you don't learn from them. Now, there are different levels of bad. You can put the wrong creamer in your coffee bad, or the Three Mile Island, nuke the east coast of the United States bad. But if you live to tell about it, you can always learn something…

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The Power of Awareness & The Awareness of Power

I got hacked. Well, my credit card did. I was balancing my books when I noticed two charges from GoDaddy India on a credit card with a $25,000 limit. I use GoDaddy for domain names, but not in India so that was a BIG RED FLAG! Immediately, I called the credit card company and they…

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Is Your Content a Tapas or Family Style Meal?

Family Style I grew up in New York in a very Italian family. Holidays revolved around food. I remember plates and bowls of soup, salad, meat, pasta, and side dishes were placed around the table and then passed around. Some of those plates and bowls were the sizes of small European countries. This allowed you…

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Influence vs. Inspiration… It Takes Emotional Intelligence

It's been years since I have been a conference attendee. Normally, I am at a conference to speak or support the organization. At a conference, you meet and interact with so many interesting people, from so many places, with so many agendas, and so many different levels of experience, knowledge, and stature. The latest conference…

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