Let me ask you a question. What does beer and social media have in common? The answer to that question is you rent them both, and when combined can be very dangerous. What I mean by renting beer is you don't necessarily own it. I'll let you figure that one out, but as far as social…
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If You Make Them Choose, They Get Confused? I may be dating myself, but way back yonder when I was a youngster, we had very limited options to get our news, entertainment, and information. Believe it or not, we actually bought a bunch of encyclopedias, and that's the way that we learned things, and every…
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I want to talk about social media. More precisely, your social media. The question I have to ask is, why does anybody care what you have to say on social media anymore? And the real question is, do they? Well, yeah, they do. Well, some people do and some people don't. The ones who identify…
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Today I want to talk about social media. One of the questions I get all the time is, how do I post to make money? My answer today is, no, a social media post will not make you money, and here's why. What I've Learned In Over 14 Years… What I want to cover is…
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So I hear this all the time: Email marketing is dead. Email is dead. Well, I'm here to tell you that that's far from the truth. Why is that? Well, first and foremost let's look at corporate America. We all know our millennials — our kids or ourselves — we want to text. That's what we…
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When thinking about thought leadership, you will need some of the tools and techniques that you can use to get your messages out there. One of the tools that I use is my podcast. Now, podcasting is not for everybody, just like a video is not for everybody and maybe writing a blog isn't for…
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