Today I want to talk about your sales and business processes. In other words, I want to talk about how to grow your business by being either a hunter or a gatherer. Now, being a gatherer doesn't necessarily grow business, but it can. But being a hunter, oh, they go find those new sales. “Onga-gadonga”,…
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So, let's face it. Sometimes running a business is not all gumdrops and lollipops. It can be frustrating, right? So the question for you today is, have you ever had a client or a project that just did not go the way that you thought it would? Sure you have. Business filled with learning lessons.…
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People constantly ask about how to grow their businesses. I often tell them, “You can increase profits by aligning your sales and marketing.” I happen to run a one-man operation. Maybe you run one with a complete sales team and a complete marketing team. Either way, it doesn't matter. For some of you, this will…
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Years ago, I bought a magazine called the National Lampoon, which I'm not 100% sure if it's still available now or not, but if it is, it's probably digital. One of the most famous covers from this magazine was a picture of a dog and a gun to its head and the title of the…
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Past vs New Customers We're in this series called What Is The Perfect Marketing Strategy For Your Business? For this third part, and we're going to be talking about targeting new customers. Hopefully, you listened to the last one where we talked about examining your past customers. So what we want to look at is:…
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Today is Memorial Day. It's the day we remember our fallen soldiers who have given and paid the ultimate price for our freedom and so it's a day of remembrance, but in this post, I'd like us to remember something else. We're going down the road of our Perfect Marketing Strategy for business and this…
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