This is the final part in the series I've been doing called What Is The Perfect Marketing Strategy For Your Business? Today I want to wrap it up with a final story and some thoughts. We've covered the six major points, and if you haven't listened to them, go back and listen on BaconPodcast.com, or…
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We are chugging right along in this series of what is the perfect marketing strategy for your business. And this is the third main section. What we're going to talk about today is building your home base. Now, in baseball, you can have as many hits as you want, singles, doubles, triples, whatever it is.…
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Your Perfect Marketing Strategy This is the beginning of an eight-part blog and podcast series, and I'm going to cover the overarching topic of “What is the Perfect Marketing Strategy For Your Business?” The reason it's eight parts is that I'm going to give you a broad brush overview today and then dig into greater…
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Every once in a while I get together and have a coffee with my mentor. His name is Al. We sit down and I usually get to ask him a lot of questions and I try to learn from his experiences and knowledge and try to get my mindset right. One of the thoughts that…
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Your Business Story So I want to talk about the story of your business. Now, this is not for every business, because we all have varying degrees in the way that we sell, who our customers are, and what it is that we provide. So, I just want to lay out a couple of concepts…
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Getting Nostalgic This past weekend, I had a good time. I got away from the office a little bit and I went to downtown Chicago to visit my daughter, who just moved into a new apartment. It's just outside of Wrigleyville. I think it's called Lakeside. It's a big area that is in the hip…
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