Our new dog, Layla, loves toys. As a matter of fact, we had about 25 toys left over from our last dog that we never donated or threw out. Now, we've recycled them. When I say recycled, I mean recycled. Our last dog (Buddy Guy) would never chew or destroy anything. Our new dog (Layla),…
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I don't know about you, but I subscribe to a lot of emails, I also get a lot of emails that I don't subscribe to. Of course, they're usually just pitches saying, “Hey, buy my thing.” And then there's a followup email that says, “Hey, did you get the last email that I was trying…
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Our Noisy World We're living in a noisy world. We're living at gigabit speeds, a world of rapid change. Back in the '70s, we used to see between 500 to 1,500 ads per day. In 2020, we see between 5,000 and 10,000. That means messages are coming at us at a rapid speed. Our TVs…
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I had an interesting call with a potential client today. He was interested in extending his reach using social media. Part of the problem was that he has two different lives. He had a life as a financial advisor and a life as a musician/composer. One of the things that we had to immediately come…
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Today I want to talk about business. I know you're saying to yourself, “Self, doesn't he always talk about business?” And the answer is, YES. Earlier this year, some businesses came to an abrupt stop. For those of us who are lucky enough to keep busy with work, chances are we're not doing the exact…
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Today, I'd like to talk about toilet paper, more specifically, toilet paper math. Bear with me because I know you're asking yourself, “Self, what does toilet paper have to do with online marketing?” I'll explain, but first let's look at the history of toilet paper. Have you ever noticed that toilet papers squares, are in…
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