We all know that social media is a great content distribution tool. It's a great way to get your content into the hands of your audience. But the first question you've got to ask yourself is where is your audience hanging out? Chances are if they're consumers, they're hanging out on Facebook. If they're business…
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So, this year (2018) is winding down and the New Year (2019) is screaming at us, saying, “Get ready, get ready!” Hopefully, you have some time to kinda chillax over the holidays. Well, in this post, I want to try to get you to think about some of the things you can do to get…
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I want to let you know that your story matters. And how you tell it can be a subtle difference between marketing and a strategy. Marketing is easy; strategy, not so much. The reason I bring up this topic is I had a conversation with a client, actually maybe a past client. It's hard to…
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Today I want to talk about how to build a powerful brand with passion, purpose and payoffs. If you've been following along for a while, you've heard of my dog, Buddy Guy, who's a 100-pound black Lab. We've had some challenges lately. He's getting older, and I used to take him on walks, and I…
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This is the final part in the series I've been doing called What Is The Perfect Marketing Strategy For Your Business? Today I want to wrap it up with a final story and some thoughts. We've covered the six major points, and if you haven't listened to them, go back and listen on BaconPodcast.com, or…
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Your Perfect Marketing Strategy This is the beginning of an eight-part blog and podcast series, and I'm going to cover the overarching topic of “What is the Perfect Marketing Strategy For Your Business?” The reason it's eight parts is that I'm going to give you a broad brush overview today and then dig into greater…
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