Disrupting Disruption Today I want to talk about a great marketing system can overcome disruption in business. Now, I don't know about you, but I've seen a lot of disruption over the last handful of years. I was in a networking meeting this morning with a handful of people. And one person said, “I really…
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I'm not ready to sell my business yet. And you may or may not be at that point, but one of the things I have learned is it helps to learn new things to prep yourself for what's coming next. If you're an avid listener of my podcast and reader of this blog, you know…
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There's a secret in the banking industry. Savings accounts with restrictions make people save more. A CD, or certificate of a deposit, is also a commitment device. Let me explain. A president of a bank in the Philippines offered a few hundred of his customers a locked savings account, which means you could not make…
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Are your marketing systems working for you? Well, maybe you should stop gambling and start winning. Now, there is nothing absolute about any kind of marketing or advertising, or any kind of art in general. There's no way to predict what's going to happen, but there are ways to align concepts that are going to…
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The last couple of years really taught us a bundle about business. One of the things is that everybody is getting pretty comfortable with right now is Zoom and doing remote meetings. That has also led to a bunch of people being much more comfortable working from home. Maybe they like going out to the…
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I saw a post on Facebook the other day, and it asked a question that made me think. The question was, “What great advice would you tell your younger self if you could?” So, I decided to do a podcast about it, because I did ask myself that question, and here's what I came up…
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