News, articles, tips & tricks

Seeing The World Through A Fresh Set Of I's

I have had more than one person question, “Why would you leave an area, where you have 22 or 40 years of connections to start over?” I have asked myself that question a few times, too. The only answer I could give was, “It was time!” I have lived in the Chicago area since I…

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Why “FREE” Is A Four Letter Word That's Bad For B2b Businesses

Most of us have fallen victim to the allure of FREE stuff. I had a freezer full of big bags and boxes of frozen food from going to Sam's Club and being a victim of the FREE sample person standing in the aisle. I have gotten a FREE phone and Airpods that raised my monthly…

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LinkedIn Wants Your New And Old Content (HINT: And So Do Your Prospects & Clients)

Of the many distractions we face in our business lives, I am guessing that social media is not one that you would rate as useful. Believe me, I get it. With over 100 emails a day, phone calls, and app notifications, I would say that over 50% are pure spam. My car warranty is just…

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How Will Changing Your Marketing… Actively Improve Your Sales Success?

Old & New Dogs… Tips & Tricks A while back, I had a client who asked me to come in and teach their sales team about using LinkedIn for sales success. I showed them all of the basic things they needed to know, why they should use it, how to set up their profile, how…

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