One of my cornerstone sayings (called Baconisms) that I have used for years is, “Relationships are the currency of business”, especially in B2B sales and marketing. The value of your business is directly tied to the relationships you cultivate and sustain with customers, vendors, and other key partners. I still feel embarrassed and empowered by…
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Pretty much every day, I walk my dog Layla about a mile and a half for a half hour. She sniffs, and I learn. Over the years, I have listened to podcasts, audiobooks, and Blinkist book summaries. I canceled my Blinkist account earlier this year because I could tell they started using AI voices instead…
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Only the Lonely I have been working from home since 2001, so I have become more accustomed to working alone than most. I understand that during the pandemic in 2020, people were reluctant to be away from the office, but it wasn’t primarily because they had to adapt to new technology at home. What they…
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The English language is hard and convoluted. Words that are spelled the same but pronounced differently are called heteronyms. English has hundreds of these! The farm was used to produce produce I read what I read yesterday The bandage was wound around the wound I use AI in my business as a tool. It helps me research while…
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Although it's been 80 degrees here in Raleigh lately, the mornings are getting brisk, and you can sense fall in the air. Some trees are starting to turn, and a constant morning dew covers the grass. Aside from pumpkin-spiced everything and the neighborhood competition about who can overdecorate their houses for Halloween, there is a…
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I have been in the marketing game a long time. When I wrote my first book, I was introduced to the world of marketing influencers. Although I was trying to become one, I never made it my main source of income; instead, I used it as a way to introduce myself to potential clients. That…
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