Brian Basilico is an internationally recognized speaker, author, trainer, and adjunct professor. He brings over 35 years of marketing experience to his award-winning internet marketing company, B2b Interactive Marketing, Inc. Brian is a syndicated podcaster and blogger, who has been featured as a guest expert in Entrepreneur and Inc. magazines, as well as various news articles, radio shows, and podcasts.
You Ever Have One Of Those Days? Let me ask you a question. Do you ever wake up in the morning and you just say, “I know this is going to be one of those days”? Those types of days are different for everybody, but for me, one of those days is when my emails…
Getting Nostalgic This past weekend, I had a good time. I got away from the office a little bit and I went to downtown Chicago to visit my daughter, who just moved into a new apartment. It’s just outside of Wrigleyville. I think it’s called Lakeside. It’s a big area that is in the hip…
I do a lot of training and I have all kinds of tools in my arsenal. Basically, in my business, I have masterminds, I have classes, I have my podcast, blogs, and different programs I’ve created. I love teaching people. I teach them online. I teach them in face-to-face speeches. I teach them at colleges,…
I Can’t Help But Rant… So lately, I’m getting a little miffed. That’s because my phone is ringing off the hook, and it’s ringing all day long. On my personal line, on my business line, on my cell phone — and this is all pretty much just people trying to scam you. What I want to…
I don’t know about you and how long you’ve been running your business, but my business started in 2001. This is about 16 years I’ve been doing business. Over the course of that time, I’ve accumulated a lot of assets. Some of it’s hardware, software, what have you. Some of it’s obsolete, but I can…
The news and social media are filled with items like fake news, alternative truths, lies, and some very hot and opinionated arguments about what is real and what is fake. I believe there are certain principles, especially when it comes to sales and marketing, that have stood the test of time. Today I want to…
One of the things that I do is a lot of teaching and a lot of training. I do this thing called a social media bootcamp where I get a bunch of people who are small businesses or from local businesses and bring them into a room, and I spend three hours teaching them about…
I Want Toys! I want to talk to you about lessons learned, and lessons taught. Let me take you way back to the 1990’s. I owned a recording studio that did jingles, and commercials, and all this other stuff. I decided to start a new business called, “Sound Publications.” Part of the impetus of that…
Marketing 20-30 years ago was so much easier and yet harder. We had less choices (print, newspaper, mail, radio & TV), but we had less data (no Google Analytics, or websites, email, online video, podcasts and more). If you’re marketing online, there are a lot of new options that frankly I didn’t even know about…
One of the things I love about doing my podcast (baconpodcast.com) is hosting expert interviews. Every Monday I do a monocast, and then every Wednesday I release an expert interview. I learn so much from these people. There are a lot of great podcasts out there, and I do listen to other podcasts. There are many…