Today is kind of a sad day at my house because I have to get a new garage door opener. Now, it’s only sad because after 18 years I have to get a new garage door opener. Things break, right? But the cool thing is the new one has Wi-Fi. Now, my wife gets freaked…
You may or may not know what a hashtag is, and I’ll explain that a little later. But to put it in some context, when I was a kid, hash was something that we served up with breakfast. Usually it had corned beef and potatoes in it. Then sometimes, we’d even eat it for dinner.…
I don’t know about you, but if you’re on Facebook and some other social media platforms, you probably have noticed that things are getting a little ugly and divisive, meaning that people are picking sides, picking fights, and things just are not happy. I have been spending time trying to figure out how to post…
Corporate vs Entrepreneur Culture So, I don’t know about you, but have you ever been fired? Well, I had a stint at Arthur Andersen, and yeah, I got fired. Why? Well, because I didn’t play well in that corporate sandbox. The reason is because there were stringent rules and a corporate culture that just was…
There’s an old dad joke that goes, how do you eat an elephant? And the answer is, one bite at a time. But eating an elephant is a big job. And one of the things that we have to deal with in the marketing space is change. Today I want to talk about how to…
Something happened that has not happened in over 10 years. My wife came upstairs and she had this look on her face like she’s about to cry. She said, “I broke my phone.” Okay, literally it fell out of her pocket and it hit the corner and it cracked the screen. Now, I’ve never done…
Today, I want to ask you a question. That question is, what is more fascinating, interesting, and important on social media? Is it engagement, or is it education? I saw this post from one of my friends, Ally, on LinkedIn, and it was about quotes from content experts. One of the people quoted in there…
Every week, I get out and go to networking meetings. I like to get out and mingle with the peeps — maybe even some of you! One of the meetings I go to is BNI. Now, almost every single networking meeting has an opportunity to give an elevator speech. BNI usually gives you 30 seconds,…
In my last Bacon Podcast Interview, episode 469, I had the pleasure to interview Jane Atkinson. Now, Jane is a speaking coach, and a very successful one at that. If you haven’t listened to it, I strongly suggest you do so, whether you plan to speak or not. In the middle of the interview, we…
I have a question for you today. And that question is: Why are you selling dog food to cat people? Now, I know you are probably not selling dog food, and you probably don’t sell to cat people. But chances are, your business may be doing just that. Let me explain. Advertising Mindset So I…
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