Brian Basilico is an internationally recognized speaker, author, trainer, and adjunct professor. He brings over 35 years of marketing experience to his award-winning internet marketing company, B2b Interactive Marketing, Inc. Brian is a syndicated podcaster and blogger, who has been featured as a guest expert in Entrepreneur and Inc. magazines, as well as various news articles, radio shows, and podcasts.

Why Online Ads Can Be More Of A Gamble Like A Slot Machine

Advertising, Business Tools, EMail Marketing, Facebook, Google, Google AdWords, Google Analytics, Sales Funnel, Social Media1 Comment

Have you ever heard the phrase, fun is winning and winning is fun? Yeah, I have to admit winning is a lot more fun than losing, especially when it comes to gambling. There is one particular scratch-off ticket, which I am bound and determined to win on, but the problem is I keep losing! Why?…

Creating Content From A Philosophical – Philanthropic – Propaganda Perspective

Communication, Content Marketing, Emotional Intelligence, Giving Back, Influencer Marketing, Permission Marketing, Relationship Marketing, Story, Thought Leadership, Writing Content1 Comment

Lately, I’ve been having a renaissance of sorts. Now, I have not been getting up on scaffolding and painting chapels. What I’ve been doing is listening to audiobooks, and I find them on Blinkist. I’ve talked about this before. It’s basically Cliffs Notes for books in audio form. I could start off with something like…

If You Want To Grow Your Business – Network Better

Consistency, General Marketing, Generating Sales, Investing In Yourself, Networking, Reciprocity, Relationship Marketing, Return On Investment1 Comment

It’s been about a year since this pandemic hit the United States. It’s been a wild ride. I think all of us are missing hugs, and meetings, and networking, and in-person human interaction of all kinds. In order to get back to a little bit of what I consider to be normal, vaccination is going…

To Be A FRESH Content Creator – You Need to Be A Consumer First

Audiobooks, Business Systems, C-Suite Topics, Communication, Content Marketing, Investing In Yourself, Productivity, Strategy, Success, Thought LeadershipLeave a comment

Every Monday morning, I face the same dilemma. What is relevant content to create this week? What should I create for my podcasts, for my blogs, for all the other things I have to do this week? I like to think of each day of the week as my theme days. Monday is marketing Monday.…

What is Your 2021 Stimulus Plan

Consistency, Content Marketing, Marketing Tips and Tools, Relationship Marketing, Social Media, Social Networking, Story, Success, Systems, Websites, Writing Content1 Comment

It’s that time of year again… Tax Time. March 15th is the day you have to pay your corporation taxes and on April 15th your personal taxes are due. That made me think, what is my stimulus plan for 2021? Do you have one? If you live in the United States, almost all of us…

Why You Need To Be Part Of The Cancel Culture

Business, C-Suite Topics, Change Management, Disruption, Entrepreneurship, Managing Your Business, Productivity, Scam, Time Management6 Comments

There’s a lot of talk these days about something called Cancel Culture. As far as cancel culture goes, I would love to cancel my subscription to Boys Life Magazine, I just can’t find where to do it. I’d love to cancel those Pharma commercials that say, “Don’t take this drug if you’re allergic to this…

Don’t Be an Icky Guy (or Gal) Find Your Purpose with Ikigai

C-Suite Topics, Change Management, Emotional Intelligence, Mindset, Purpose, Sales, Story, Strategy, Thought Leadership, Value PropositionLeave a comment

[vc_row][vc_column][vc_column_text] How Are You Doing? I want to ask you a question. How are you doing? It’s been a year since we started to lock down and be stuck in our own environments. I’ve been working from home for a long time but I do miss getting out and having coffees and going to networking…

Don’t Be An Inbox Clogger – Email With A Purpose

Autoresponder, Drip Email Sequences, EMail Marketing, Information Marketing, Permission Marketing, Strategy, Success, SystemsLeave a comment

A while back, I was talking about getting your email organized. There are people out there (maybe even you) who have over 8,000 emails in their inbox. But I don’t want to talk about your inbox. Today, I want to talk about your outbox, or more specifically about broadcast email in business and how to…

Organized or Disorganized… That is the Question

Entrepreneurship, Investing In Yourself, Managing Your Business, Productivity, Success, Systems, Time Management3 Comments

Let me ask you a simple question. Have you ever noticed that you always find things in the last place you look? Okay. It’s kind of a joke, but it’s true, right? Today, I want to talk about the difference between being organized and disorganized. To BE Organized or NOT To Be Organized. That is…