Brian Basilico is an internationally recognized speaker, author, trainer, and adjunct professor. He brings over 35 years of marketing experience to his award-winning internet marketing company, B2b Interactive Marketing, Inc. Brian is a syndicated podcaster and blogger, who has been featured as a guest expert in Entrepreneur and Inc. magazines, as well as various news articles, radio shows, and podcasts.
Today I want to get into A Day in The Life, and the ups and downs of being Captain Obvious. What I mean by that is, I want to talk about some stuff that is just so basic, but a lot of people don’t think about. Today I’m going to give you five things –…
Today, I want to talk about managing your client projects and client expectations. Now, let me ask you a question: have you ever had somebody come to you and say, “Hey, I’d love to sit down and have lunch with you. You got some time?” Usually what they’re really saying is, “Hey, I know you’re…
Happy Thanksgiving This week is Thanksgiving and I know that Thanksgiving is celebrated differently in different places. Isn’t that right, Canadian friends? But it’s primarily a United States holiday. For this time, we’re supposed to give thanks for all the things in our lives and the things that we’re thankful for. I’m thankful for a…
So, I have a question for you. Are you using LinkedIn for your business? If not, why not? Well, who’s on LinkedIn? I guess that’s the big question that everybody wants to know, and really, if you’re doing business with other businesses, so, you’re doing what we consider to be B2B networking, then LinkedIn is…
My question for you today is: What is more important, a personal or business brand? A lot of people are struggling with this because everybody wants to promote their business, but it’s getting harder and harder to do. That’s because social media platforms, and really the internet in general, is a lot more focused on…
Is it time for a rebrand? My question for you today is, “Is it time for a rebrand?” So, you have been in business for whatever length of time. I’ve been in business since 2001 in my current position, which is 16, going on 17 years. Over the course of that time, my business has…
Flattery Or Plagiarism? You’ve probably heard the phrase that says that imitation is the highest form of flattery. But when imitation turns to plagiarism, it’s stealing and illegal. Now, I don’t plagiarize. I’ve made mistakes, but I’ve never plagiarized, that I know for sure. But, I was plagiarized a couple of weeks ago. Now, I’m…
Invest In Yourself If you’ve been listening to my podcast or reading my blog for a while, you know I’m a huge advocate of investing in yourself. That means training. That means hiring coaches, getting programs, reading books, going to conferences, doing all of those things. Continually investing in yourself, so you can grow yourself…
Facebook Anonymous So I just got back from my weekly Facebook Anonymous meeting. It’s kind of like AA for people on Facebook. You stand up and you say, “Hi, my name is Brian Basilico and I’m addicted to Facebook.” I’m just kidding. But I really think we need to start a group like that. When…
I just published Episode 300 of the BACON podcast. It all started November 1, 2014, so in less than 30 days from now, it’s going to be three years old. It’s been a long and crazy trip, but it’s been fantastic. I’ve loved every single minute of it and I’m looking forward to what’s going…